Legal

Terms & Conditions

Version 2.1 — May 2026

Pure Publishing — Terms & Conditions. By using this website or hiring Pure Publishing, you agree to the following terms and conditions. Please read them carefully. Pure Publishing is a trading name owned and operated by Jonathan Relf, based in St Leonards-on-Sea, Hastings, East Sussex. Any reference to “Pure Publishing”, “we”, “us”, or “our” also refers to the owner, Jonathan Relf.

1. Services

These terms apply to all services provided by Pure Publishing, including custom AI solutions, website design and development, AI consulting, and any associated ongoing support or maintenance.

2. Quotations

All quotations are tailored to your individual requirements and are valid for 30 days from the date of issue unless otherwise stated. Prices quoted are exclusive of VAT unless stated otherwise.

3. Agreements and Contracts

Once you confirm acceptance of a quotation via email, the agreement between you and Pure Publishing is binding and work will begin unless otherwise agreed. Any changes or additions to the agreed scope of work after the project has started may result in additional charges, which we will discuss with you before proceeding.

4. Payment Terms

Invoices are due within 14 days of the invoice date unless different payment terms have been agreed in writing. Late payment may result in the suspension of services, including website deactivation or pausing of AI solutions, until the outstanding balance is settled. We reserve the right to charge interest on overdue invoices at 8% above the Bank of England base rate, in line with the Late Payment of Commercial Debts (Interest) Act 1998.

5. Monthly Subscriptions

Monthly plans for AI solutions and website hosting are rolling agreements with no minimum contract term. You may cancel your monthly plan by providing 30 days' written notice. Upon cancellation, your services will remain active until the end of the current paid period. Any one-off setup or build fees already paid are non-refundable.

6. Withdrawal and Cancellation

If you withdraw from a project before it is completed, you will be liable for payment of all work completed up to the date of cancellation, calculated as a reasonable proportion of the total agreed fee.

7. Intellectual Property and Ownership

Once all agreed fees have been paid in full, you own the custom work we have created specifically for your project. This includes your website design and content, AI solution configurations specific to your business, any copy, images, or media we have created for you, and any training data or prompts written specifically for your AI tools. We retain ownership of our underlying tools, code libraries, frameworks, and reusable systems that are not unique to your project. This means we may use similar techniques, code patterns, and tools for other clients, but we will never share or reuse your specific business data, content, or configurations.

8. Your Content and Materials

Any information, content, images, or materials you provide to us must be owned by you or properly licensed for your commercial use. Pure Publishing is not responsible for any copyright infringement arising from materials supplied by you. You grant us permission to use your materials as necessary to deliver the agreed services.

9. AI Solutions Specific Terms

AI solutions are provided on a best-efforts basis. While we train and configure your AI tools carefully with appropriate guardrails, no AI system is infallible. We do not guarantee that AI-generated responses will be error-free in all circumstances. We will review and improve your AI tools regularly to maintain quality. You are responsible for reviewing any AI-generated content before publishing it publicly. We are not liable for decisions made by you or your customers based on information provided by your AI tools.

10. Hosting and Uptime

Where we provide hosting as part of your monthly plan, we aim for high availability but do not guarantee 100% uptime. We are not liable for temporary service interruptions caused by circumstances beyond our reasonable control, including server maintenance, third-party provider outages, or force majeure events.

11. Data Protection

We take data protection seriously and comply with UK GDPR and the Data Protection Act 2018. Please refer to our Privacy Policy for full details on how we collect, store, and process personal data. Where your AI solutions handle customer data, we will process that data only in accordance with your instructions and applicable data protection laws.

12. Limitation of Liability

Our total liability to you for any claim arising from our services shall not exceed the total fees paid by you to Pure Publishing in the 12 months preceding the claim. We are not liable for any indirect, consequential, or incidental losses, including loss of profit, loss of business, or loss of data, except where such liability cannot be excluded by law.

13. Third-Party Services

Our services may involve or integrate with third-party platforms, tools, or APIs such as AI providers, hosting platforms, or email services. We are not responsible for the availability, performance, or terms of any third-party service. Changes to third-party pricing or functionality may occasionally require adjustments to your service or plan.

14. Confidentiality

We treat all information you share with us as confidential. We will not disclose your business information, customer data, or project details to any third party without your consent, except where required by law or where necessary to deliver the agreed services.

15. Portfolio and Marketing

We may use a general description of the work we have done for you in our portfolio and marketing materials, unless you tell us otherwise. We will not publish specific confidential details about your project without your written permission.

16. Domain Names

If we purchase a domain name on your behalf, ownership of that domain can be transferred to you upon request. A transfer may incur a small administrative fee which we will agree with you in advance.

17. Communication

All changes, approvals, and important decisions relating to your project should be confirmed in writing via email. We will use the email address you provide as the primary point of contact.

18. Force Majeure

Pure Publishing shall not be liable for any delay or failure to perform our obligations where such delay or failure results from circumstances beyond our reasonable control, including but not limited to natural disasters, pandemics, government actions, internet or power outages, or third-party service failures.

19. Governing Law

These terms and conditions are governed by the laws of England and Wales. Any disputes arising from these terms shall be subject to the exclusive jurisdiction of the courts of England and Wales.

20. Changes to These Terms

We may update these terms and conditions from time to time. The current version will always be available on our website. Continued use of our services after any changes constitutes acceptance of the updated terms. We will notify existing clients of any significant changes via email.

21. Free AI Tools and Website Features

Our website includes free interactive AI tools (such as the AI Business Audit, AI Assistant Builder, AI Savings Calculator, and AI Content Generator) and a site-wide AI chatbot. These tools process the information you provide in order to generate personalised results. We do not store the data you enter into these tools beyond your current session, except where chatbot conversations may be reviewed by our team to improve the quality of our service. By using these tools, you agree to your inputs being processed by our AI provider (Anthropic) in order to generate responses. Do not enter sensitive personal information, passwords, or confidential business data into these tools.

22. Published Pricing

Prices displayed on our website (including setup fees and monthly costs) are starting prices and are intended as a guide only. Final pricing is tailored to each customer based on their specific requirements. A detailed quote will always be provided and agreed in writing before any work begins.

If you have any questions about these terms, please get in touch at hello@purepublishing.com.